EGYPTIAN REVOLUTION THROUGH SOCIAL MEDIA
Abstract One of the most important layers of the popular struggle from a totalitarian regime towards a democratic political system depends on the freedom of expression and the responsibility of delivering credible information. In contrast with traditional media, digital media with its sum of components allows an uncontrolled flow of information, lacking hierarchy and making collective action easier. Dominated by a series of anti-governmental protests, starting from late 2010, numerous regimes from Middle East and the North Africa region misjudged the importance of social media in this regard. Thus, using this specific mass information tool in the context of a collective popular action, it becomes a vehicle for breaking the monopoly of the use of information, knowledge and expertise. Through a series of qualitative and longitudinal analysis, using the case study of community building before the Egyptian uprising and the ousting of President Hosni Mubarak, this paper aims to offer the proper context regarding the impact of social media on the political developments. Keywords: communication, Egypt, revolution, social media.
THE MANIPULATION THROUGH MEDIA, FROM CONCEPT TO PRACTICAL APPLICATION
Abstract The current article highlights the way in which a precarious cultural level of journalists - especially from television - can have serious social and political consequences. The text speaks about the cultural media sphere and the shortcomings that make the manipulation possible, such as: education deficiencies in the spiritual area of beliefs, religions, confessions, obvious shortcomings in a European Union that has refused to recognize its Judeo-Christian roots in its Constitution. In the context of ignorance and lack of knowledge of some basic elements of our history, the unprepared and poorly educated public opinion can easily be manipulated. It is clear, therefore, that lack of cultural knowledge can lead to serious media communication errors that can lead to further manipulation. The text includes media cases from the so sensitive sphere of spiritual life, where both politicians and journalists, but also the general public, more often than not, have questionable knowledge. Area, where, the general culture, but also the nuances, are compulsory, but also responsible for the long-standing beliefs of the public. Keywords: cultural manipulation, media, freedom of expression, cultural criterion, symbolic transfer.
THE POSITIVE IMPACT OF MODERN INFORMATION TECHNOLOGIES ON JOURNALISTIC PRODUCTION. THE CASE OF WRITTEN PRESS
Abstract The technology based on new principles of journalistic production, as a result of the involvement of modern information technologies in the traditional operational practices, reconfigured the intra-media relational framework, projecting new action contexts and new forms of media competition. Traditional media elements, including the written press, consciously assimilated modern technologies and largely valued the opportunities offered by the online environment especially due to survival reasons and to maintain their traditional place and role on the informational market. The new possibilities of the written press, resulting from the implication of modern technologies in the journalistic creation and production, are firstly connected to the broadening of the speed and of the distribution routes of journalistic products, secondly to inserting multimedia contents in the online versions of the traditional periodical publications and thirdly to the interactivity of the end product. Keywords: written press, modern information technologies, activity principles, operational practices, journalistic product, periodical, online version, multimedia content, media convergence, interactivity.
MEDIA WEBSITES AND ONLINE BROWSING. A STUDY CASE – RADIO ROMÂNIA IAŞI
Abstract The paradygm change from traditional to digital media has numerous angles of approach. One of them is tracking the type of devices used by consumers in order to access a particular media product. Although radio stations are constantly aired and listened to in real-time, using receiver devices, their online extension is subject to changes in consumption habits. Thus, broadcasters are in a continuous search for new editorial directions in order to face digital media competition and appearances on search engines. Radio online platforms that offer daily news, audio and video streamings often meet new challenges in order to adapt to current tendencies of connection.This study emphasizes how online outputs of a regional public radio such as Radio România Iaşi are being accessed using data from Google Analytics, underlining the consumption behaviour of the interested user and stressing a market tendency in this regard. Keywords: behavior, consumption, online, radio, user.
MEDIA AND CULTURAL PREFERENCE: WATCHING ACTIVITY ON PAY TELEVISION
Abstract This study describes viewing culture preference on pay television audience. The preference should be qualitatively explored particularly after digital media uses rise. The research purpose provides information on segments, family interaction patterns and cultural preference of pay television consumers. The research method used in this research is the case study with the support of source triangulation. The research result indicates that there is a shift of viewing habit from television to digital media. The shift occurs in the age segment of 25 years or below, i.e. those born in the period of 1995-2003. The segment develops when television remains dominating the most chosen entertainment media. Television philosophy as entertainment media has been deeply known. However, their current choice of viewingpay television is more segmented, such as dramas, news, sports and others. It is based on family interaction pattern and family socioeconomic status. They is a rational audience and they watchtelevision either for entertainment or education purposes. Keywords: preference, viewing culture, digital media, pay television.
BUILDING CUSTOMERS SATISFACTION USING SOCIAL RESPONSIBILITY COMMUNICATIONS OF ISLAMIC BANKS IN JORDAN
Abstract This paper deals with diagnosing the determinants’ impact of social responsibility communications on satisfaction of Islamic banks’ customers and determining the statistical differences in social responsibility and customer’s satisfaction. This research is conducted using the descriptive method. The questionnaire is the main data collection from the researched population. The sample size reached 384 customers, and cluster the random sample method is used. The study recommended some implications that improve the social responsibility application and customer satisfaction in Jordanian Companies. Keywords: Customers Satisfaction, Social Responsibility, Marketing Communication, Islamic Banks, Jordan.
THE PODCAST AS A FORM FOR THE DISTRIBUTION OF THE RADIO PRODUCT
Abstract The radio product, over time, has experienced several stages of evolution, all of them related to the degree of technology in the field and the requirements of the media market. If originally the radio message producers were concerned about the transmission of messages at a distance, subsequently the basic objective was focused on the radio’s ability to conserve and transmit the product over time too. Thus, certain features of the radio message such as ephemeralness and the impossibility of hearing a particular type of radio product have become history. Thanks to audio podcasts, today’s radio products are more accessible and varied. The access to favourite programs in the free time of the media consumer, not in broadcast time according to the program grid, determines a high degree of loyalty towards the public, especially today when the people signal out a continuous shortage of time. Keywords: podcast, radio product, information technologies, digital audio file, radio program, digital format, online radio, multimedia elements, hypermedia, broadcast, radio streaming, listening audience, the broadcast.
MEDIA (INCLUDING SOCIAL MEDIA) AND PUBLIC MANIPULATION
Abstract In last four years the entire Europe is under a real pressure provoked by the Russian hybrid war. It is questioned why people are so afraid by the Russian process of manipulation, through mass media and social media, in a time in which specialists bring proves that smart people are not easy to manipulate. Manipulation is not something new, nor is mass-media.
The causes of manipulation are different, but in our opinion, it is important to see which are related with the human psychology, and the psychology of the Romanian people. Romanian psychologist Daniel David, but not only him, underlined that the solution to solve the problem is the education process. In order to educate people, it is necessary to understand the causes of manipulation and how they can be eradicated through training. Keywords: manipulation, mass-media, psychological portrait, social-media, education.
A MODEL OF MEDIA LITERACY EDUCATION TO PREVENT THE NEGATIVE EFFECT FROM TELEVISION PROGRAMMES FOR TEENAGERS
Abstract The electronic mass media, the television in particular, has several advantages which differenciates it from other electronic mass media. These excell points that it has, make television own a strong attractive side in human life, until society, where in this discussion points to teenagers, was felt really needed for tuning in to television as their source of information. Society dependency, the teenagers especially, watching television can affect their behaviour. The purpose of this research is to study the effect of watching television concerning teenager’s behaviour. Its selected method is the qualitative method by using primary data taken from in depth interview. The result of this research shows that teenagers take three hours to watch television on a daily basis. They choose afternoon and evening time for watching TV more or less than three hours. They watch it to seek entertainment, information, and knowledge. So far, the media literacy education model for teenager takes place only under parental and teacher advice which very limited in frequency. Therefore, there is an emergency to make a continous socialization program out of the media literacy for students, teachers and parents. Meanwhile, the constraints for implementing the media literacy education are that there does not exist a program of media literacy education in schools, there are no government policies about this matter, the lack of manpower (teachers) who have the capability to understand the concept of media literacy and the limited time and lack of knowledge, or do not understand the media literacy for the parents. Keywords: media literacy, teenager behaviour, watching television.
USES AND GRATIFICATIONS OF SOCIAL MEDIA: MEDIA USE AMONG UNIVERSITY STUDENTS IN JAKARTA
AbstractStudents have to have the sector-wide vision. They can get the vision from among other reading news published in various media. This research aims toidentify media uses, news needs and news satisfaction on online media. The variables in this research were media uses, needs of news and news satisfaction. The method used in this research was the quantitative research method. The results indicated that the respondents had access to news with hand phone or laptop at least once per two days and the search duration for news reached an hour or two hours. The news topic they frequently read was public life. Moreover, the information they got from news reading became discussion material with their friends. Keywords: social media, media usesand news needs
